Renewable World’s Wind-Themed Cycle Challenge

After our planned break in 2020, we are excited to confirm that the next Earth Wind & Tyre will take place in June 2021 – albeit with a few changes! Due to coronavirus restrictions, we will not be able to run the 2021 event quite the same as we used to, but it will still be a truly amazing, safe and COVID-secure event.

  • What: A hybrid (physical and virtual) cycling event- join us in person or virtually.
  • When: June 2021 (the physical event will take place on Saturday 5 June).
  • Where: For the physical event, it’s a circular route starting and ending just outside of Durham, UK. For the virtual event, it’s wherever you choose.
  • Distance: 100-108 miles.
  • Registration Fee: £35 for the physical event; free for the virtual event (sign up before 9 May to receive a finisher’s medal).
  • Fundraising Commitment: £500 per participant minimum fundraising pledge for the physical event; suggested fundraising target of £500 for the virtual event.


Click on the links below to navigate straight to the following sections:

Event Overview

The Physical Event

The Virtual Event

Sign Up

Follow the Challenge

The Route

Your Fundraising

Further Information

Sponsor This Event

Event Overview

Earth Wind & Tyre 2021 is a 100-mile, wind-themed cycle challenge. This event will unite teams and individuals from across the renewable energy industry and beyond to raise funds for Renewable World. For the first time, participants will be able to join virtually, as well as in person.

It is an event with wind at its heart. The route of the physical event was designed to pass by a number of onshore wind farms, in celebration of renewable energy and the possibilities it holds to change our world.

The Physical Event

If you would like to join us in Durham and in person, then sign up for the physical event. You can sign up for the physical event as an individual or as a team (including corporate teams).

The physical event is a one-day road cycling event, which will take you along a 108-mile marked route through the North Pennines. Along the route, you will pass five wind farms, tackle some leg-testing climbs, and be rewarded with euphoric views. You can choose to ride the whole route, or to form a relay team.

For the physical event, we ask that each participant pledges to raise a minimum of £500. The physical event also has a strictly limited capacity. We have 80 places available, and these will be allocated on a first-come, first-served basis.

Registration Fee:

Your £35 registration fee includes:

  • Event merchandise: a finisher’s medal.
  • During the ride: four well-stocked feed stops along the route (approx. every 20 miles), full mechanical support, a broom wagon and well-equipped support team.

Registration for the physical event closes on 9 May 2021.

COVID-Secure Measures:

Earth Wind & Tyre is a British Cycling registered sportive. We are following guidance from the UK Government and British Cycling to ensure we run a safe and COVID-secure event.

If you sign up for Earth Wind & Tyre, you can be reassured that you will be joining a small, boutique event. Entries into the physical event will be capped at just 80 participants, but in reality we are only expecting 40-60 cyclists to be joining us in person.

Here are some of the key measures we are taking to ensure that everyone is safe and secure on event day:

  • Your Earth Wind & Tyre cycling jersey will be posted to you ahead of the event
  • We will be asking you to arrive ready to ride. Toilet facilities will be available at our Event HQ, but the changing rooms will be closed. Registration and rider briefings will take place outside.
  • There will be staggered arrival and start times to reduce the volume of people in one place at the same time.
  • There will be one-way systems and hand sanitising stations. We will be reducing touch points and ensuring social distancing can be maintained at all times.

Sign up now to secure your place in our 2021 event.

The Virtual Event

If you can’t join us in person, or would simply prefer to join virtually, then sign up for the virtual event. Make it your Earth Wind & Tyre, your way, wherever you are.

Registration is FREE, but we do ask that you undertake some fundraising. We would suggest setting a target of £500, as it always pays to aim high, but please feel free to set your own target.

How will the Virtual Event Work?

By signing up to the virtual event, you are pledging to cycle 100 miles (the equivalent of the Earth Wind & Tyre 2021 route) during the month of June 2021. With the virtual event, you have the flexibility to choose where and how to carry out your challenge.

  • Where: at home or outside, the choice is yours! This challenge could be completed at home on a static bike or get route planning and create your own 100-mile route in your local area.
  • When: please complete your challenge during the month of June 2021, and if you can, we would love to have as many of our virtual participants as possible doing their challenge on the day of our physical event (Sat 5 June).
  • For all abilities: you can choose to cycle your 100 miles in a single day or clock up your 100 miles in bite size chunks (e.g. cycle 20 miles a day for five days). Whether you’re a seasoned pro or just getting started with cycling, you can adjust this challenge to suit your own cycling ability.
  • How do I log my miles? Log your miles on your fundraising page by connecting it with a Strava account. That way, your donors will be able to keep track of your progress and see where you feature on the event leader board.

Cycling Jersey and Finisher’s Medal:

Since the virtual event is free to join, you will not receive a cycling jersey and finisher’s medal as standard. However we can order these for you on request, simply select these options on your registration form and they will be posted to you (before the event for the jersey, or after the event for the medal). Jersey orders must be placed by 11 April.

Sign up now to secure your place in our 2021 event.

Sign Up

Sign up now to secure your place in our 2021 event.

Earth Wind & Tyre logo

Follow the Challenge

Follow this year’s #EarthWindTyre challenge through the hashtag widget below. If you have any updates from your physical or virtual challenge, share them on Instagram or Twitter with the hashtag #EarthWindTyre and they will appear below!

The Route

Roll through the North Pennies, past cascading waterfalls and take on some challenging climbs. If you join us in person, for the physical event, these are just some of the highlights of this spectacular 108-mile route.

  • Total Distance: 108.8 miles (175 km)
  • Total Ascent: 8,280 ft. (2,524 metres)

On the event day, the route will be marked with arrows to help guide you, but we would also recommend using a GPS device or your phone to aid your navigation. You can explore the route in detail below. Or click through to view it on Ride with GPS.

Please note that this route may be subject to further changes. However, it should not change significantly from the version outlined below.

Your Fundraising

Earth Wind & Tyre gives you the chance to not only test your cycling ability, but also to change lives for good. Every penny that you raise while taking part in this event will help (em)power remote and underserved communities to achieve sustainable and resilient lives. For each mile you ride, you will be increasing access to clean, affordable and sustainable energy.

View our event fundraising page: from here you can see who’s taking part, who’s topping our fundraising leader board and how many miles our virtual participants have clocked up (mileage will only start to be logged from 1 June). You can also click through to sponsor one of our fundraisers or fundraising teams.

Further Information

If you have any questions or would like any further information about the event, take a look at our Information Pack, or contact our Events Team. If you would like to enter a Corporate Team into the event, please take a look at our Corporate Packages Brochure for additional sign up options.

E:  |  T: +44 (0)1273 234 801

You can also watch or read what some of our previous participants had to say about the event and their motivations for taking part: Participant Testimonials.

Earth Wind & Tyre could not happen without the support offered by our generous Corporate Sponsors.

If you are interested in sponsoring our 2021 event, visit our dedicated Corporate Sponsorship Page to find out more. Alternatively pick up the phone and call us for an informal chat on +44 (0)1273 234 801. Or drop us an email:

Earth Wind & Tyre 2021 is proudly sponsored by

Headline Sponsor

EDF Renewables Logo

Brand Sponsor

mckenzie logo

Bronze Sponsor

HFW logo

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Photos courtesy of Shahid Chohan Photography.